Deciding on 3-5 meaningful adjectives to characterize your brand can help you discover your ideal audience, your overall messaging, tone of voice, and your brands visuals. to see how other people pull this off successfully! So they end up sounding like everyone else. Personal Branding is the process of establishing yourself as a thought leader in your industry. also lean in on the personal growth you have achieved by being collaborative. I am straightforward and reliable, and I support others with compassion. Think about these brand words that describe your expertise: Consider these words to describe your personality or character: Choose something to describe your motivation or drive, too: If youre careful, you can use these words to highlight your achievements or community roles, too. If you dont have much experience at something, then it can be about any area that you want to become an expert in so long as you dont exaggerate. A personal brand statement will not help you much if you are not telling people what it is. This will make you more effective than if you simply called yourself results-oriented or something else that is canned. List everything that you love about the work you're doing, and make another list about all of the things you'd prefer not to be doing. Your personal brand statement should be short enough to fit on one line on your business card. BrandYourself Blog | ORM and Personal Branding. What is your ONE word? What three words describe your personal brand? Cultivated well, your personal brand will signal to employers whether or not you'll be the right fit for an open role. Debbie Levitt uses a reference point that a lot of people would immediately understand Disneys Mary Poppins to tell the story of what she does and how she does it. You can use more than just a handful of words to describe yourself, and you should. LeadFuze gives you all the data you need to find ideal leads, including full contact information. When it comes to personal branding, there are certain words that can make all the difference. A solid personal brand statement example would be: "I help your brand gain visibility online.". Put it All Together. Consider Your Brand As A Personal Relationship. Motivated 3 . Thanks! The words in this category focus on skills and abilities, how the individual does his or her job well. About Me: I was awarded the title Top Graduating HR Student at my college for my leadership and passion for the field. However, as with most things, its far more effective to keep it simple then to overload people with a lot of information that can take away from where you really add value. I do always seek to create, sustain and be in harmony. Choosing the Perfect Personal Brand Words, A company in the Financial Services or Banking industry, Who currently have job openings for marketing help, That has only been in this role for less than 1 year. Thats where verbs come in: they help demonstrate your brand rather than just advertising it. Additional words include versatile, resourceful and adaptable. If youre looking to make your personal brand more irresistible, check out these brand words that will help get you there! It can be a brand name (like your company name) but you may only use a proper name . Darrell Franklin. One thing to remember, your personal brand statement is not your job title! And once you have a standout personal brand statement, youll also want to deliver authentic and engaging content to your audiences on social media. Companies are always changing, and growth is part of the process in any company (from start-ups to even those on the verge of an IPO). If you look at any strong personal branding statement example you will find that this is the main focus. How did you apply your resourcefulness Creating a three-word brand that works for you in your future job and is recognizable will add to your credibility with a potential employer. Use these on all of your online profiles, including your LinkedIn, resume, and portfolio. How did you come up with this methodology? While you wont have that challenge, you should be inspired by his precision. This will help set you apart from all the other people who offer similar services or operate in the same industry. 3. If you want your projects to take center stage, then pair them with personal brand concepts that denote humility, such as curiosity or self-improvement. Be sure to take note of those too and choose words are a great fit for your brand and your business. Explain why you chose them. Having a professional philosophy and a solid professional track record are more effective than calling yourself results-oriented or something similarly canned. Then I figured out why. It is tempting to exaggerate your abilities, but this is not the place to do that. Creating a personal brand makes it more likely that your peers, professors, employers, and anyone else will associate you with positive qualities. Use personal brand adjectives sparingly and in. ethics but could advance someone elses interests. Darrell Franklins personal branding statement makes it clear that innovation an important skill for his role is a core part of his DNA. Whenever I work with clients to develop their personal Have a personal website, or at the very least use social networking sites like Facebook, Twitter, LinkedIn, etc to reach potential employers and use your professional statement. https://docstation.co/features/medication-therapy-management, Introduction To Personal SEO (Search Engine Optimization), Improve Your Google Results: Getting Started, Advanced Tactics to Improve Your Google Results, How to Fight an Unwanted Image Result On Google, How To Bury Or Push Down Negative Google Search Results, I help people create new opportunities in their businesses and careers., I am a personal trainer, specializing in weight training and mobility., I give authors visibility on untapped promotional platforms where they can share their work., I spark new product ideas for large companies that have stagnant product cycles., I help CEOs transform their brand in only 60 days. Conduct a personal brand audit. Consider these brand words that describe your expertise. I live for opportunities to deliver game-changing, digital and physical global marketing programs that deepen consumer connections, accelerate revenue and drive brand growth.. I also invite you to join our LinkedIn group, "Personal Brand Development for Leaders" so you can learn and share with others in our community. From there you can start thinking about your portfolio site, how to revamp your resume, and the points you want to communicate in interviews. Your personal brand is one of your most important assets for your long-term career development. I consider myself to be driven because I'm always working toward a new goal and refuse to give up if met with any obstacles. For what it's worth, my one word might be capturing the spirit of yours--"Elevation." Justin McGill posted this in the Sales Terminology Category on December 1, 2021 Last modified on June 8th, 2022, Home Choosing the Perfect Personal Brand Words. Since it is such a powerful marketing tool, you are going to want to spend enough time on it to make it fantastic and ensure that it projects exactly the image of you that you want. . Goals. the 9 secrets of job hunting with a humanities degree, We use cookies to ensure that we give you the best experience on our website. Amanda Todorovich from Cleveland Clinic shared: " [We have] three words: Useful, helpful, and relevant. The following 6 steps will help increase your self-awareness, define the competencies you need, and strengthen your personal leadership brand. Instead of telling people everything you do or everything they will experience when they work with you, you are simplifying this to just ONE word that sends a clear message of your value! Since there are still many people who are unaware of the need to create a personal brand regardless of the industry, then having a great one may just be the edge needed to win out over the competition. Instead, use these words and terms in combination with action-oriented verbs that are descriptive of what you do. As a solopreneur and owner of, career; life lessons; performance; personal growth. 1. professionalism is vital to your professional success and personal growth, so Use the personal branding statement examples below for inspiration when coming up with your own. And the third category, Drive highlights words such as determined, trailblazer, intense and game-changer, and yes I know this is two words. Whats going to help you the most here is a solid personal brand statement and a good conversation or impression afterwords. business. Your brand personality is essentially how you speak to your people across your different platforms and media, and having some core traits is helpful for you to always refer back to. These statements are typically between one and two sentences and should be attention-grabbing, compelling and memorable. Once you understand how you want to be perceived, you can proactively explain your brand to others, with body language, gestures, personality, etc. It can be hard to know where to start with your personal brand. It should be short and catchy but also contain enough compelling information to convey your value and show your personality. Then, ask a close friend or co-worker what 3 words they'd use. And no matter what type of resume you're writing, a short resume profile at the top can be a great way to make an elevator pitch that you're the right candidate for the job. Personal brand words are the words that you would use to describe yourself, your work, and your personal brand. I wonder if you see that pattern, too. When used properly to enhance the way you want to be seen, social media is . You might even want to, speak with a personal branding consultant. Glad that you enjoyed the list and we're just as surprised as you are that most job applicants don't go through this process as well. You dont want to come across as inauthentic or self-serving, so use them sparingly. Think of it as your catchphrase a tagline or slogan for marketing yourself! Use those personal brand words to start crafting your own brand. The first step to building your personal brand is knowing yourself and your personality. Keep reading to see 10 creative personal brand statement examples to inspire you and learn tips to craft your own. It sums up your experience, your skills, and your passion so that people can easily understand who you are and what you offer. Youre a builder of communities with your weekly newsletter, really? My motto is Work Smarter Not Harder. I live by this and teach it to others every day.. Synonyms: aristocratic, patrician, high-born . Are you clear on your brands mission, vision, and values? Words in this category stress movement, taking things from one point to another point. It is the telling of your story, and how it reflects your conduct, behavior, spoken and unspoken words, and attitudes. Helping sales, marketing, and recruiting teams find new leads. While it may seem limiting to describe yourself in 5 words, 1. Synonym: Synonyms to the word "bold" include words like brave, fearless, courageous, and confident, among others. Ive run an Emmy award winning motion design/brand consultancy for over 23 years. to craft your professional image without coming across as arrogant or desperate. Even though you want it to stand out, remember that using excessively large or technical words may alienate your audience. It's you. Successful companies today see the value of investing in employees personal brands and are using tools to help their teams develop those skills. This is something that we need to make more clear moving forwards, thank you! Madalyn Sklar shows the value of specificity infused with individuality in a personal branding statement. If you are one of them, you'd better figure it out. LinkedIn is one of the places that make the most sense to put your personal branding statement, more so than any other network. Examples of brands: Coca Cola, Nike, Gong. 1- Bold. As a result, I created an infographic to highlight how people position their brand in ONE word. And your brand is what attracts your fans to you. Begin typing your search above and press return to search. Having a professional philosophy and a solid professional track record are more effective than calling yourself results-oriented or something similarly canned. He establishes his leadership in his field and shows how his passion translates to direct success with his customers. Since the purpose of a personal brand statement is to briefly list your primary skills, it is necessary to target the industry where those skills are most useful. Looking at Target as an example most of us are familiar with, it . You have to read and readjust to get an idea of their experience and brand statement. Which words best describe what your brand must convey? Even though its time-consuming, your personal branding statement should be revised at least once a year to reflect changes and advancements in your professional career. Corporate attorneys are hybrid legal advisors and business executives. Sadly, some people don't know who they are. In the end, its not the exercise of boiling this down to ONE word, its about gaining clarity around your point of differentiation; who you are, what you stand for and where you add value. That is an amazing stat though, that the job search time is cut in half after using your Personal Success Profile. Your personal brand statement is the first thing that people will associate with you so you want to start off on the right foot. Words can't create a personal brand for you, but they can definitely support it. Social media amplification is the icing on the social media marketing cake. After that, show them your words, compare, and see if they agree. Content Strategist.. Think about the outcome and what you learned from it. Beyond her work experience and interests though, she shares some of her hobbies and interests, which helps show off her positive personality. Consider Im The Mary Poppins of CX/UX. I ask a similar question in my personal branding workshops and speaking engagements and with my one-on-one coaching clients. Choose a word or phrase that describes your motivation for making sales. Your post has given me clarity to define my personal brand statement. active role in trying to apply your own knowledge on a topic while also taking 2) Your brand is your self-impression. about your character and credibility. I specialize in making the branding process personal. Your words wont create your professional brand, but they can certainly help to support it. As an individual, you have values and virtues, just as organizations do. Austin Belcaks personal branding statement is a lesson in how to showcase your value simply. Start Online. As a product manager I have to wear different hats every day and I excel at working cross-functionally. Feeling inspired by those personal brand statement examples? I teach people how to use unconventional strategies to land jobs they love in todays market (without connections, without traditional experience, and without applying online).. 3. You spent time on it, dont you want others to see it? These three words are essentially your personal brand and should be a way to define your personality along with your professionalism. If you want to put your projects front and center, then you can make it seem more sincere by pairing it with personal brand concepts that denote some humility, like curiosity or self-improvement. Glad you enjoyed the post and thank you for sharing your post with our readers to add more suggestions. Taking your personal brand statement and making it easily found will help share what youre all about, even if someone doesnt have a lot of time to look at your profile. If my brand was a person, they would be described as __________, __________, and _______. This article has helped us focus in on how we can best stand out in the crowd. Creating a memorable Personal Brand is not about having a "good" voice. Now that you have some personal brand statement examples to get you going, you need to get the most out of your final product. Fatma Repha From Thrifty Phat. Take a moment to think it through, and then once you've got them, write them down and tell someone, your manager, friend or loved one, what these . For networking, job searches, and overall career development, having a personal brand statement provides a lot of benefits. This represents your point of differentiation. Youll see most professionals on LinkedIn describing themselves with personal brand adjectives, but thats not really the best way to convey your brand. Personal branding is important, but not that many people can tell you how to express that in one or two sentences. As a matter of fact, you really have just a few seconds to introduce yourself and present your personal branding statement. In my coaching, workshops and key note speeches I seek to make an impact. A la mode means "in style" or "trendy". Can you boil your personal brand down to the ONE word that describes your value? Consider if you have Its straightforward and shows the kind of approach and value she would provide her clients. Its especially true if the goal is to implement pharmaceutical management in your business. . Relaxed.". here are some suggestions of words that I highly recommend leveraging. On the web, you have much more control over perceptions because people will judge you solely based on what's . I never imagined how this question would resonate with people. 3 words to describe your personal brandhow to pronounce conversation May 21, 2021 / in marilyn monroe real name / by When asking this interview question, interviewers wantand expecta short list of adjectives that describe you and demonstrate how you are the right candidate for the job.As already stated, have a list of 10 words at the ready. If they also used similar words to describe your freelance personal brand, then you're already on the right track. Hi there, I'm Juls! 1) Your brand is how others perceive you. Avoid using too many personal branding words or phrases. Have data-backed and tactical advice to share? A brand is an intangible marketing or business idea that helps people identify a company, product, or person. The best personal brand statement examples are intimately tied in with the focus of the person who crafted it. Diego Granados doesnt just say he works well with different teams with his personal branding statement example he also explains why. When choosing personal branding words, it is important to consider what you want people to think of when they hear your name. for your long-term career development. It acts as a mission statement for his career and what he values. "I develop sustainable business models and marketing strategies to fuel small business growth.". Get help for patent invention InventHelp experts. Consider how you have had to come up with Plan It shows that youre focused on. After I spent hundreds of hours networking on my LinkedIn, I was sourced by a Google recruiter and now sit on their staffing team. Personal branding is a marketing strategy focused on your most important product: you. In other words, it's your unique selling proposition. Feel free to share them in the comments, email, or Instagram DM! First it is important to understand that you want to convey powerful ideasthe words themselves are just a means to that end, so dont stress out over finding a single perfect word or phrase to describe you. Id love to hear from you! Consider these brand words that describe your expertise. They see you as organized. Can you be counted on to do the right thing? I also ask the additional question from the employer perspective: How would an employer This helps develop the clients personal brand because these words formulate key selling points of the client to a prospective employer in a job interview. You can visit https://www.danbutler.co.uk/ if you need to get a signage. The hype around their products and services is unreal because they invoke certain emotions in the customers with their creativity and passion. He turned a history degree into a fulfilling career in digital marketing and UX, then founded Employed Historian to show others how to do it for themselves, too. (in the case of personal brand, ask your friends to help you describe your personality in a few words) As mentioned above, Coca-Cola's personality traits are the following: Hopefully, with a good sentence, an employer will want to know about you. It's fascinating to see the variety of words each of you has chosen. The characteristics of a resourceful Troy Sandidge takes personal branding to another level by actually trademarking his own brand alias The Strategy Hacker! How to describe your brand in 3 words: Keep in mind that Andrea Perez uses powerful adjectives to describe who she is and her valuable experience as a consumer marketer. Protected. He uses language that anyone could understand and highlights how he has unique knowledge that he uses to help and teach people. Social Media Amplification (The Modern Guide to Drive ROI), How to Create the Most Influential Brand Evangelists. But if not, determine what resonates with you the most or ask your feedback providers to rank the list in order of priority of what comes to mind when they think of you. People will search for you online and check out your reputation when they are evaluating whether to hire you or partner with you. The EveryoneSocial platform makes it easy for colleagues to share industry news and thought leadership at a company that can then be shared to external networks. For Character words include honest, reliable, sincere and trustworthy. Good luck with your job hunting! If you want to thrive in your career, one of the best things you can do is build a strong personal brand strategy. And sharing about her rockstar results and tattoo-wearing shows off her fun personality, too! How you handle tough ethical dilemmas can speak volumes I'm very patient and take recruiting new people for suitable positions very seriously. What adjectives would you use to describe your business? Im a Growth Marketing Strategist, aka The Strategy Hacker, who empowers brands to achieve next-level success, maximize revenue, elevate brand authority, establish powerful communities, and skyrocket business growth through cutting-edge marketing strategies and results-driven social media solutions.. Its also important to understand why the client feels this way and to explain how these characteristics are applied in real-world examples. Hope this helped you stand out from your competitors! This is particularly helpful for recent grads who may not have much work experience. Sometimes it takes longer than expected to discover the right fit. Learning how to describe your Andrew Webb is on a mission to show liberal arts graduates how to land jobs and build careers. Take a look at this example in which someone calls herself an influencer of change.. This can help you guide your answer to one that is relevant to the job while still being true to yourself. Whats most important to me is that my clients gain insights and walk away with an aha moment, something they learned that makes an impact in their professional lives. 7. You can even quote them in your headline, as long as its an honest quotebut using titles and descriptive personal brand words on yourself that fly too close to the sun will leave you. Personal Brands: It's not just about products or services anymore you can build your own personas through social media and hence boost your brand. Personal Branding For Dummies. Active Adventurous Ambitious Approachable Bohemian Bold Brave Bright Bubbly Calm Candid Carefree Casual Charming Cheerful Classic Collaborative Colorful Cool Cozy Crafty Cultured Daring Delicate Down to Earth Dynamic Edgy Elegant Fearless Fun I transform accomplished women from unknown to unforgettable with a strategic, trustworthy personal brand.. Hard-working 2. While some might think this feels too forward, the best examples of personal brand statements do this well. Theyre wrong you have way less than 30 seconds to make your first impression on a hiring manager, prospective client, or somebody you meet at a networking event. Keep in mind that the brand statement is only supposed to get people interested, and not say everything about your professional career. People often confuse products with things like logos, slogans, or other visible marks, which are marketing tools that helps to promote goods and services. These personal branding statements have absolutely nailed it and are compelling, engaging, and extremely effective. However, it comes across as if youre trying to boast or appear more important than you are, which could turn people off. According to a recent study: Global executives attribute 45% of their company's reputation and 44% of their company's market value to the reputation of their CEO. Every piece of content is considered with these three words before it is published; that's the sniff test. This is crazy specific, but you could find all the people that match the following: Want to help contribute to future articles? It will give you a clear vision of "where your going." For example, do you sell products based on the lowest price, or are you an exclusive dealer. Do clients feel that strongly about your brand? To learn more about DocStation, visit https://docstation.co/features/medication-therapy-management. But I believe it is better to wait for the right person than having to do it all over again. Using descriptive words for your personal brand can come across as inauthentic and self-serving, so you need to use them sparingly. For the past 15+ years, I have been at the forefront of digital evolution and transformation as an intrepid business strategist, thought leader, and functional operator, and called on to develop solutions and technologies that have enabled stronger customer engagement, retention, and loyalty.. Time and time again we see people spend hours crafting and refining their personal brand statement, only for them to just put it on their website. They are the words that you want people to associate with you and your brand. No matter your occupation or personality, you should have your own personal "dress code" that follows your unique look, tied to your personal brand and goals. something instead of just talking about it. Character points to strong moral and ethical principles and for those that identified a word in this category, it means above all else this is how they want to be known. We have it front and center. 300 satisfied clients so far.". Once you've established the initial elements of your personal brand be proactive and start asking for feedback.
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